we don't just send crew
we send confidence
A New Way To Crew
A New Way to Crew isn’t just a tagline—it’s a shift in how live event labor is sourced, structured, and supported. At XTRA, we’ve reimagined the traditional labor pool with CrewPODs: agile, pre-vetted teams with built-in chemistry, proven leadership, and a shared standard of excellence. Powered by CrewIQ certification, backed by HotSwap™ coverage, and connected through CrewDirect Access™, our system ensures every crew is not just staffed—but strategically built for your success.
A New Way To Crew
A New Way to Crew isn’t just a tagline—it’s a shift in how live event labor is sourced, structured, and supported. At XTRA, we’ve reimagined the traditional labor pool with CrewPODs: agile, pre-vetted teams with built-in chemistry, proven leadership, and a shared standard of excellence. Powered by CrewIQ certification, backed by HotSwap™ coverage, and connected through CrewDirect Access™, our system ensures every crew is not just staffed—but strategically built for your success.
Production Management
gives production teams direct communication with their POD Leads and crew — bridging the gap between labor brokering and real-time execution. Your team can share schedules, pull lists, client updates, and drawings without a overworked middleman in between. Better prepared crews make for easier load-ins.
CrewIQ Assessment
CrewIQ™ is our proprietary assessment and rating system based on practical, real-world field experience that measures and verifies every technician we deploy, ensuring consistent standards of skill, professionalism, and communication.
Premium Talent Rate Matrix
A clear, flexible rate structure for accessing our Premium Talent Roster—elite show callers, TDs, scriptwriters, LDs, and stage managers who are part of our community, not just contractors. Rates reflect experience and market demand, so you can build the right crew without a one-size-fits-all model.
is an internal process that identifies potential crew shortages and responds with rapid, reliable crew replacements. Illnes, travel delays, and no-shows can be inevitable, so our system mitigates that potential risk with pre-cleared backups so you can be confident you'll have a strong crew. No scrambling. No compromise.
HotSwap Rapid Recovery
Advance CrewDirect Access
gives production teams direct communication with their POD Leads and crew — bridging the gap between labor brokering and real-time execution. Your team can share schedules, pull lists, client updates, and drawings without a overworked middleman in between. Better prepared crews make for easier load-ins.
CrewIQ Assessmen Standards
CrewIQ™ is our proprietary assessment and rating system based on practical, real-world field experience that measures and verifies every technician we deploy, ensuring consistent standards of skill, professionalism, and communication.
Premium Talent Rate Matrix
A clear, flexible rate structure for accessing our Premium Talent Roster—elite show callers, TDs, scriptwriters, LDs, and stage managers who are part of our community, not just contractors. Rates reflect experience and market demand, so you can build the right crew without a one-size-fits-all model.
HotSwap Rapid Replacement
is an internal process that identifies potential crew shortages and responds with rapid, reliable crew replacements. Illnes, travel delays, and no-shows can be inevitable, so our system mitigates that potential risk with pre-cleared backups so you can be confident you'll have a strong crew. No scrambling. No compromise.
Solutions That Power Your Show
At XTRA, we offer more than labor — we deliver solutions designed to elevate your production. From curated CrewPODS™, hands-on logistics support and experienced production management, our services are crafted to increase efficiency, and help your team shine.
Project Managers, Technical Directors, Show Callers, Stage Managers and Technical Designers
Production Management
Advocates for skilled independents, connecting them with premium gigs and fair working conditions.
Agency Services
Delivers precise visuals and technical layouts for staging, rigging, and show flow planning.
Graphic & CAD Design
Assists with logistics, scheduling, and show planning to ensure a smooth onsite launch.
Preproduction Logistics
Finds and vets top AV and production talent tailored to your project needs.
Technical Recruiting
Sources, schedules, and manages end-to-end crew operations for seamless event execution.
Full-Cycle Crewing
A Novel Approach to Local Labor Crewing
At XTRA, we combine the flexibility of local market expertise with the discipline of centralized operations to deliver consistently high-quality labor solutions across the country. Our approach allows us to move with speed and local precision, while maintaining the professionalism, compliance, and oversight of a national agency.
CrewIQ™ Assessment
HotSwap™ Rapid Response
CrewDirect™ Access
Crew Chemistry
Guaranteed Skills & Qualifications
Internal Crew Management
Scalable & Modular
Faster Load-Ins
Reduced Risk & Liability
Reduced Management Burden
Consistent Quality
Better Use of Your Budget
Stronger Show Culture
What we do different
Decentralized Crew Operations: Local Strength, Real-Time Agility
Our boots-on-the-ground model empowers local CrewPOD Managers and market leads to recruit, assess, schedule, and lead crews in the regions they know best. This hyperlocal approach gives our crews real ownership and our clients real confidence—because when people know the market, they know how to get the job done right.
Centralized Operations:
Process-Driven, National Consistency
Behind every CrewPOD is a fully integrated central team managing the systems that ensure consistency, compliance, and client satisfaction at scale. By centralizing what should be standardized, we free our local teams to focus on what they do best: building strong crews and running great shows.
The result is a streamlined, professional service model that scales with your production needs.
Building Lasting Relationships
We Believe Events Deserve Better.
At XTRA, we didn’t just see a gap in the industry—we felt it. We watched productions suffer because the local labor model wasn’t built for the demands of today’s events.
Countless times we've witnessed how local labor providers send our crews that are underprepared, misaligned with client expectations, or thrown together at the last minute with no regard for chemistry or culture.
Communication would break down.
Timelines slipped.
Accountability vanished.
And the show paid the price.
We came together with a shared belief... live events deserve better.
Our mission is to transform the way freelance crews are curated, deployed, and supported—bridging the gap between talent and trust, speed and precision, independence and accountability.
We build teams that show up ready, work with pride, and represent your brand with the same care and professionalism you do.